Tuesday, February 5, 2013

Helpful Hints About Video Marketing Need To Know

Video marketing is a highly effective tool that all smart business owners are utilizing to dramatically increase sales and boost profits. In order for video marketing to work it must be properly implemented. This article is chock full of several video marketing tips that will help to improve your business.

When it comes to video marketing, your job isn't done when the camera stops rolling. You need to help your video get noticed by using SEO to make it easier for search engines to give you higher rankings. Include things like relevant key words in your title to increase the visibility of your video.

Use the different tools available to track how your video is doing. You can tell how many views your video is getting and where the traffic is coming from. This will let you know if certain marketing outlets are seemingly ineffective and which ones are driving the most traffic to your site.




If you are posting videos on a regular schedule, you have to stick to it. Over time, people will begin to anticipate videos from you and your company. The same way people follow television programs, they expect your videos to be released at a specific time and on a specific day. Let them know if there will not be an update or new video coming.

Content is king on a website, in a magazine or in an online video. What you put out to the world not only tells them who you are but also what you're about. If you want them to become clients or customers, you have to give them what they're looking for in a fun format.

If you plan to begin a video marketing campaign, put some time into designing a YouTube channel for your business. This will make your videos easy to find, and if a viewer enjoys the first video, they will have multiple others right at their fingertips. This organized, clustered way of presenting your videos will help to draw more viewers, and thus more customers.

Use questions to start a conversation. For example, show how you use the product you're selling in your own life and then ask viewers to leave comments about how they use it. You may find some innovative ideas for your product which you can then show to everyone in future videos.

Think about including a jingle in your marketing video. The point of a jingle is to get into your viewer's head. If you create a short song that is catchy you have the ability to cause people to sing about your product or service throughout the day, which then leads to increased sales.

When it comes to video marketing, transparency and authenticity are you two best friends. No one is interested in a video where people are just reading off scripts. Try and give your videos a natural voice so that your audience can see how sincere you are about whatever it is you're promoting.

As was stated earlier in the opening of this article, video marketing is one of the most effective marketing tools available to improve your business. By carefully applying everything that you have learned from this article, you can dramatically improve your business and see a startling increase in profits. Take action and start video marketing today!

Sunday, February 3, 2013

A Search Engine Optimization Guide For Beginners


How would you like a way to surpass your competitors and get the best position for reaching customers? That's what happens when you use search engine optimization, or SEO. SEO can give you a head start for reaching the people you're trying to reach. This article contains some great tips to help you use SEO, so that you can put your site on the top of search engine results.

With regards to META keyword tags, you should start your page with the most important and proceed to the least important keywords. The first META keyword tags you use will be given a higher importance than the ones you use later so plan your META keyword tags accordingly to achieve the highest possible rank.

In search engine optimization every use of a keyword will benefit a website. Savvy webmasters remain aware of this and include keywords everywhere, even in file names and URLs. Not every keyword use is treated equally by search engines, but all of them have some positive effect. URLs and file names with keywords contribute their little bit to optimizing search engine results.

An important way to ensure that search engines have easy, efficient access to the entirety of your website is a site map. A site map - which lists each component of your site and provides individual links to all of them - allows the automated searchers to reach every page of your site in no more than two clicks.

Make your page friendly to search engines. Do some research on search engine optimization and incorporate some of the easier tips and tricks into your site. The higher ranked your page the better. Make sure you include keywords in your posts and in your titles. This will make your site easier to find for a search engine crawler.

Take advantage of free webmaster tools. Most credible search engines actually offer these free of charge to the website owner. These beneficial products allow you to optimize your site in several ways, including raising your ratings on the search engine providing the service. Search engines sometimes prefer that you use their tools, and take it into consideration with your ranking.

Search engine optimization is high on the priority list of many companies, because of its impact on future growth. You should consider providing links to new information on your site to some appropriate social networking platforms, such as Facebook or Twitter. The rationale is simple, the number of places where your links are viewed can be multiplied many times over, thus increasing the number of potential customers.

In order to focus on search engine optimization, your keywords and most valuable links might not always be directly on your website. They could very well be in the form of e-mail communications such as through newsletters or zines, or simply word of mouth amongst friends. Get your links on Facebook and anywhere you can find a large social group who will raise your page rankings.

Use these tips to make your site attractive to the search engines and you'll be light years past your competition. If you don't follow these tips that's fine, but you must know that your competitors will find out about SEO and use it if you don't. Get a head start and implement these strategies today.

Sunday, January 20, 2013

SEO Website Ideas: SEO Website Ideas: Make Your Videos Easy Video Suite Review

SEO Website Ideas: SEO Website Ideas: Make Your Videos Easy Video Suite Review

SEO Website Ideas: Make Your Videos Easy Video Suite Review

SEO Website Ideas: Make Your Videos Easy Video Suite Review: Make your videos and use your video clips with Easy Video Suite (EVS). Easy Video Suite is the new break thru in video marketing created b...

Make Your Videos Easy Video Suite Review

Make your videos and use your video clips with Easy Video Suite (EVS). Easy Video Suite is the new break thru in video marketing created by Josh Bartlett. If you are trying to find the official site click here....Easy Video Suite(EVS) But stick around to find out what all this hype is really about and why you should use Easy Video Suite to make your videos.

About Easy Video Suites creator Josh Bartlett 


 First, let me tell you a little bit about Josh Bartlett. He is a full time Internet Marketer, Software developer, Business Coach and Writer. He is also the creator of EasyVideoPlayer and EasyVideoPlayer2. These tools have helped change the way internet marketers and businesses make videos today. It has taken him almost 3 yrs. to build the most complete video marketing software, Easy Video Suite.



 Easy Video Suite Features 


 One of the first things that I noticed about Easy Video Suite is that there was a desktop app available. With the desktop app it can now be used on a Mac or Windows PC. When you open up Easy Video Suite you will be given three options; you will be able to make a video with your web cam, some may want to make a screencast video of their computer screen with Easy Video Suite, or you can upload a video directly from your computer with a camcorder or phone. After that the video is available on the Easy Video Suite software and you can either upload it immediately to the internet, or go directly to editing your video. Don’t worry Easy Video Suite converts the video into a web ready videos & mobile ready videos.

  • Easy Video Suite Mobile App                                                      

  • Easy video Suite Playlist & Chapters 

  • Easy Video Suite Split Testing 


Easy Video Suite offers Live Stats 


We all know that tracking and split testing statistics are the most important and most time consuming task for an internet marketer. When most of the time we put off tracking stats until tomorrow. Not with Easy Video Suite real time stats. That means you can see what is working right now. You can watch people tweet about your videos, comment, and leave your video.

 Not Only does Easy video Player Suite (EVS) have live stats but it also informs you of what you need to do to make videos that convert. You can watch a potential customer from beginning to end and then Easy Video Suite will tell you when the customer left what needs to be fixed and where. Now how many different programs do you have to use to get half of what Easy video Suite (EVS) has to offer?

That's just touching on some of the things Easy Video Suite (EVS) has to offer. What all this ultimately means for you is that marketing your business with videos is going to be much, much easier. So that you'll make more money while having more time to do what you love.

Saturday, July 7, 2012

How To Do Article Marketing Like A Pro




There have been many online marketers that have tried article marketing and failed. This form of marketing is timeless, and while many have failed at it there have been some who have found great success with article marketing. Let's face it, the Internet is made up of content and if you can contribute to it with your high quality articles, you'll be able to get huge returns on your investment of time and money.

If you want your articles to rank well in the search engines, then you have to give them some additional juice once you have uploaded them to directories or on your site. Well, there are social bookmarking sites and the usual Facebook posting and Twitter tweeting and re-tweeting you can use. If you have friends at social bookmarking sites, then you can let them know about it and get some help there. The point here is to give your article an extra edge over the competition by promoting your articles wherever you can. Keep that strategy in mind because it can serve you well if you take the initiative to make it happen. As you know, it is not enough to merely submit your articles to the directories.

You would be making a great mistake, conversion killing kind, if you include more than one topic in any article. Writing on multiple topics will scatter your article all over half the countryside. There are many things that are important with article writing, and focused content writing is one of them. Your article will not have clarity or a clearly defined purpose when you include more than one central topical theme. If you do that with your articles, one topic per article, then you will obviously have better results. One easy example would be an article about sunless tanning products that also talks significantly about coloring your hair. We feel that some people may lose their way, so to speak, and get off into a tangent as their mind wanders while they are writing.

You simply must write your articles so they are centered around one particular topic of the article. Don't talk about multiple things in one article. People make all kinds of mistakes in their article writing, and lack of focus is one of them; so be sure you avoid it. The reason for this is, you want your readers to concentrate on what you're talking about without getting distracted. If you do that with your articles, one topic per article, then you will obviously have better results. For example, if your article is about & quote; Yoga training to lose belly fat, that's exactly what you write about, don't move to other topics like & quote; Yoga training to build muscle. You can have related topics within an article, but the minor topic must be minimized completely. Article marketing is still going quite strong, and to be honest we believe it will always be that way. The tips that we discussed in this article aren’t complicated or difficult to apply. Article marketing is the foundation upon which rests your entire traffic source, possibly.

You need to take action every single day. You cannot allow yourself to think in terms of immediate success, and it will take time but it is time well spent. For example, if you plan to write 5 articles every day and submit them to directories then make sure you do that. Article marketing is a vital key to your success whether it is for an affiliate program or an eCommerce site.



Friday, June 29, 2012

Getting Better Search Engine Results Is Easy With These SEO Tips




When you search for something on the internet using a search engine, how often do you go past the first page of results? If you're like most people, you don't need to go past page one to find what you want. And that's why your website needs search engine optimization, or SEO. Here are a few ways to make sure your site shows up at the top of the list.

To improve your search engine optimization, find out which keywords are used most to describe the concepts and ideas behind your website or business. This will mean that people searching for information or services related to your business, are most likely to find it, as it will be using words which are most meaningful to them.

As you optimize your site, remember that your actual business competitors and your search engine results competitors’ aren’t\'t necessarily the same companies. This will determine your specific keywords as you begin to generate your site content. If you sell life insurance, your keyword should include both words: "life" and "insurance".

Include an XML sitemap on your website to help search engines find every part of your website. Google offers a free sitemap creation tool, which will create a sitemap in a way that Google has an easy time reading. Don't forget to update your sitemap often as it will change as you add and remove pages.

When setting up site SEO, don't forget about your site's URL. Having a domain is better than a subdomain, if you can set one up. Also, any URL longer than about 10 words risks being classified as spam. You want about 3 to 4 words in the domain and no more than 6 or 7 in the page name.

Search engine optimization is high on the priority list of many companies, because of its impact on future growth. You should consider providing links to new information on your site to some appropriate social networking platforms, such as Facebook or Twitter. The rationale is simple, the number of places where your links are viewed can be multiplied many times over, thus increasing the number of potential customers.

Every page on a website offers an opportunity for a customer or a search engine bot to find your website and read your pages. When you add a blog to your website, you open up a lot of new opportunities for your site to be found. Your blog can discuss very small aspects of your niche that will appeal to a tangent of your target group. That's why adding a blog is such a good SEO practice.

The URLs used in your site affect search engine response significantly. If your paths use clear key words, the search engine will pick all of those words up- if URLs contain strings of random numbers and letters, the search engine will have more trouble parsing the page's content and thus give your site a lower ranking.

Focus on finding other popular sites with a similar idea and create an opportunity for inbound links. These inbound links will increase the incoming traffic from these sites and continue to boost your ranking on the larger search engines. You should never spam or harass other site owners, but most times they will not mind helping you set up as long as you are fair and link back.

In order to know if your efforts to optimize your site's appearance in web search results, it is important to monitor your page rank, which can be done with the Google toolbar. It is also important to monitor what keywords your visitors are entering in their search to find your site.

Provide links to other websites and blogs to increase your views. If you have an active linking system, you will improve your search results within the major search engines. Find articles that you like that relate to your content and add links to them. Be sure however to keep your page from becoming just a page of links or you'll lose your viewers.

How do you know what the best keywords are to draw search engines? You do not have to guess. You can find popular subjects of searches by using free tools on the internet. Choose some keywords and these sites will tell you how many searches are done for them.

Search Engine Optimization often depends on balancing the wording of your tags to pull in people from social networking sites. Use your header tags to get people's attention on these sites, and make it impossible not to click on the link! Once the flurry has somewhat died, leave the header tag the same, but rewrite the title tag to be more search engine friendly.

For the best SEO, title your articles in a way that makes sense, is pertinent to the information contained in the article, and catches the attention of both people and search engines. To do this, you will use appropriate keywords that rank fairly high in the search engine ratings while still providing interesting, accurate descriptions of your content.

When choosing a domain name for your site, you should never settle for something irrelevant just because your preferred domain has been taken. The closer your domain name is to the subject of your site, the better you will do in the rankings. Turn on that light bulb above your head and choose a great, relevant domain name.

If you can, you should divide your website into sub-categories rather than using sub-domains. You can make navigation from a domain to another very easily thanks to links. But search engines will treat each of your sub-domains as a separate website. You should use one single website and play with its structure.

SEO is the best way to make sure your website gets to page one of those search results so that people will see your site and hopefully purchase your product or service. Following these tips will keep your site rising until it's number one on the search engine results pages.